Antoinette van den Berg is a trend forecaster who translates future trends into innovation for raw
material suppliers and cosmetic producers. van den Berg will explain how she translates future
trends into new markets, new applications, innovative products and B2B marketing trend
presentations.
Trend Focus:
The Trend focus will be on Men’s Make Up, Colors, Effects and the end of Anti Aging
How to translating Future Trends:
How can companys translate future trends, based on their identity, products and production
techniques, into innovation.
3 Cases:
Van den Berg will illustrate how to translate the above mentioned future trends into innovation for
a raw material supllier a color cosmetic producer and a company who is dealing with care
cosmetics products or ingredients.