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Anti-Ageing, Whitening, BB Creams: Beauty Trends & Innovation Move Across The World

Anti-Ageing, Whitening, BB Creams: Beauty Trends & Innovation Move Across The World

06 Nov 2012, 14:00 - 14:30

Marketing Trends Theatre

Language:
English (United Kingdom)

Asia will be the dominant marketplace by 2015, with beauty companies not only investing in developing Asian nations but also finding culture and inspiration to bring back to the West. At the same time, Asian players will take further control of their own markets, while moving in on Western markets and brands, too. From whitening and anti-ageing to BB creams - join Mintel’s Head of Beauty & Personal Care Insights Vivienne Rudd for a review of the hottest consumer trends, product innovations and market developments that travel the world.

Contributors