Korea Country Focus: What’s Happening In Korea?

Korea Country Focus: What’s Happening In Korea?

29 Oct 2013, 13:00 - 13:30

Marketing Trends Theatre


With sales of cosmetics and toiletries growing by 9.1% in 2012, South Korea serves as one of the key engine rooms for growth in the Asian cosmetic market. So how does Korea manage to lead the cosmetic market on the Asian continent?  Find out more about the Korean market’s incredibly reactivity and creative skills. From product concepts to textures and ingredients, discover how the Korean market surpasses new trends.


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