Japan Country Focus

  • After Korea in 2013, the in-cosmetics Asia Country Focus in 2014 will be Japan.

    With retail value sales units worth US$39 billion, Japan ranks as the world's 4th largest cosmetic market and is renowned for its quality products.

    The Japan Country Focus programme is designed to shed light on this fascinating market, from seminars to product displays made-in-Japan.

    Register to visit the show
    Download Japanese visitor leaflet 

  • Mount Fuji

    Japan Feature

    Explore select and innovative Japanese ingredients and finished products.

    Take a sneak preview

    Marketing Trends

    What's happening now and what will be developing in Japan next?

    Find out about Japanese trends

  • Japanese exhibitors

    The show will feature 28 exhibitors from Japan, some in the Japanese pavilion.

    View Japanese exhibitor profiles

    Japanese Trail

    Our expert reveals her 10 favourite ingredients from Japanese exhibitors. 

    Follow the Japanese trail

  • Anti-ageing & whitening

    Watch our interview with KOSE's R&D Director where Mr Naito shares his views about anti-ageing and skin-whitening and reveals some of KOSE's launches.

    ►Watch the KOSE video

    Japanese Innovation

    Dr Kanda from Shiseido and Chair of the IFSCC Science Committee highlights some of Shiseido's most exciting innovations in SPC Asia's June issue.

    ►Read the SPC Asia article


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